Charity Vending Machine

A vending machine that offers nothing but a feeling of contribution as we have donated the money to one of the nominated charities. This idea is quite fascinating as customers usually think that a vending is ought to come out with something when they insert some money into the machine.

According to the resource, they show their idea and goal for the vending machine. 'Our mission reflects our strategy to deliver new profit to retailers and a range of services to consumers at the front of the store. This mission is to become the world's premier provider of business solutions for the retailer's front end, offering a network of consumer products that are convenient, reliable, safe and fun. Through an innovative spirit and strong company values we continue to deliver on this mission.' Simply by setting this machine at any place that most people would pass by, it therefore create more and more opportunities for making new profits, also benefits those retailers or suppliers.

How does it work? It's really simple. When using the Coinstar charity vending machine, just choose the 'donate' option, select a charity, and then you can put the amount of money in coins into the machine while the donation will be complete.

Coinstar has cooperated with a wide range of valued non-profit organizations, including The British Heart Foundation, The British Red Cross, Cancer Research Campaign, The Children's Society, UNICEF and The World Wildlife Fund (WWF).

There are a list of retail customers,

• ASDA
• Sainsbury
• Tesco
• the Co-operative group
• Morrisons

This is a quite good business idea and it works because it cooperate with charities and it's supportive for those who need helps.